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 Expanding its wide range of elegant and affordable phones for consumers in
emerging markets, Nokia today unveiled the Nokia 2652 phone. The stylish and
functional Nokia 2652 fold model builds on the success of the award-winning
Nokia 2650, adding two new design motifs, 'Cell' and 'Fleur' with dark gray and
pearl white key mats for consumers to choose from.?‚ It is expected to be
commercially available in October 2005 with an estimated retail price of 100 EUR
before subsidies or taxes. The Nokia 2652 will be available in Europe, Middle
East, Africa and the Greater China region.
Mobile subscriptions hit 2
billion
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While the global mobile subscription base has now reached the
significant milestone of two billion mobile subscriptions worldwide, Nokia sees
plenty of untapped opportunities and is committed to drive growth in new growth
markets, like Brazil, Russia, India, China and countries in Africa. In these
markets, affordability of mobile communications for subscribers is the key
factor.
?‚
{mosgoogle}"We are working with operators to offer affordable phones and
solutions that reduce the total cost of ownership of the handset and mobile
services," says Kai ?–ist?¤m?¶, Senior Vice President, Mobile Phones, Nokia. "Nokia
was the first vendor to focus on an extensive range of products and network
solutions in fast growing markets, and we remain committed to introducing
affordable, attractive phones with well-considered features and innovative
network solutions to meet the communication needs of consumers in these
markets."
?‚
"It is equally important for us to work closely with government
bodies to overcome possible barriers that are preventing forward momentum. With
the right combination of mobile phones, network solutions, services and a
regulated environment, we envision a mobile landscape where operators can
profitably offer mobile services to a broader range of consumers for as little
as USD 5 per month. When the cost of mobile services becomes this affordable, we
foresee the growth curve in growth markets accelerating sharply," adds
?–ist?¤m?¶.
?‚
Nokia sells one billionth mobile
phone
?‚
"The continued rapid growth in mobile subscriptions has
exceeded even the mobile industry's own estimates. Since the early 1990's we
have seen voice go truly wireless and mobile phones evolve from voice centric to
feature driven devices.?‚ Earlier this summer, Nokia sold our one billionth
mobile phone - a Nokia 1100 sold in Nigeria," says ?–ist?¤m?¶. "It will be new
growth markets like Nigeria that will fuel the growth towards three billion
subscribers by 2010."
?‚
As the industry leader in mobile devices, Nokia has introduced
hundreds of innovative mobile phone models since the early 1980's. The company
has manufactured mobile phones in high volumes since the beginning of 1990's,
when the first digital networks were introduced. In 1998, Nokia announced it had
manufactured its 100 millionth mobile phone, and became the world's largest
mobile phone manufacturer. In 2004, Nokia was the clear market leader in mobile
devices with volumes of 207 million units.
?‚
Photo caption: "New growth markets like Nigeria will fuel the
growth that will result in half the world's population being connected." -- Kai
?–ist?¤m?¶, Senior Vice President, Mobile Phones at Nokia.
(photo can be found on www.nokia.com/press)
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Nokia Facts / "Did you
know?"
?‚
{mosgoogle}- Since Mobira Senator car phone introduction in 1982 to the
Nokia 2652 introduction today, Nokia has introduced around 400 phone models to
all major analogue and digital standards.
?‚
- Nokia's first iconic product, the Nokia 2100 series that was
introduced in 1994, sold nearly 20 million units in its time.
?‚
- The world's best-selling phone, the Nokia 3310 / 3330 sold
126 million units from its launch in 2000 until its "retirement" earlier this
year. For comparison, the combined total of all Nokia phones sold between 1991
and 1998 is 100 million.
?‚
- If all the Nokia 3310/3330 phones sold were laid end-to-end,
the line would stretch from Helsinki, Finland to Santiago, Chile - over 13,500
kilometers.
?‚
- In 1991 Nokia sold 800 000 phones. In 2004, it manufactured
207.7 million phones, which equals 6.5 phones per second.
?‚
- Nokia consumes 100 billion components on annual level. On
average, one phone includes up to 400 components.
?‚
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About Nokia
Nokia is a world leader in mobile communications, driving the
growth and sustainability of the broader mobility industry. Nokia connects
people to each other and the information that matters to them with easy-to-use
and innovative products like mobile phones, devices and solutions for imaging,
games, media and businesses. Nokia provides equipment, solutions and services
for network operators and corporations. www.nokia.com
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